5 Reasons for Using YouTube for Education

Hi everyone! Thanks for tuning in! This is
five reasons for using YouTube for education. This little video is just going to
highlight some reasons and things to think about when you want
to use YouTube to enhance your face to face courses or
your online courses. So the first reason we’re
looking at is, using YouTube, you can develop and post
mini lectures for your online or face to face course. Nw why would you
want to do that. One reason is for emphasis. Providing a video in which you’re using
voice and images can really identify the key point or really connect
the key points. You know, providing notes is great in a course but a video where you’re really getting into
the material and using your voice and tone, is going to communicate well to the
students what are the really important concepts and how they relate together. Repetition. We have a variety of
students that would appreciate getting to hear a
lecture again. Some of those students might have been
hearing issues; some of those students might have English as a second language–it’s
not their primary language. In some students, they’ll either miss a class or they just need to hear it again and so having
a video they can go online in rewatch, pause, rewind– is really useful for them. It also provides
visuals. We know that when content is communicated to
students and when it plays upon more than one of their senses, their ability to recall
and recollect is that much stronger. And then finally, it helps to avoid class
cancellations. If there is a snow emergency, if there’s
some kind of problem and you can’t make it, you have the ability to have this
material and say to the students, “Ok, class is cancelled, but here, watch these videos and either participate in this discussion or we’ll follow up with talking about these
videos in the next class. Another reason is that you can
provide a video introduction to your students. Now this works particularly in an online
class but it could also work in a face to face class. Often in face to face classes, you don’t
really have time to share a lot about yourself. So here’s an opportunity in which you
can humanize yourself. You can say hey look at me I’m a person and I’m not a robot and I just don’t only think about the
subject matter but I have these other things. I’m a fully formed human;
I’m not just this subject. In a lot of ways, particularly for online, it shows the person behind the curtain. It animates them. It allows the students to know there’s a
real person there and that it’s not just a machine. You’d be surprised how many students often have to some degree a perception
about the lack of humanity for instructors. Particularly in online
courses. But finally most importantly, it helps you communicate your enthusiasm. Students time and again will say that it’s instructor’s enthusiasm that makes a subject more interesting. And so this is that great opportunity for you
to talk about whatever it is you love to teach and really share that with your students. Another great thing you can do with with
YouTube is you can create playlists. And this is
great because you can really curate a variety of materials to enhance your class. Again this works for face to face or online. So what could you do? You could currate course materials. That is, the mini lectures that you create or videos that you create or you think are useful, you can pull those together and create a playlist that you can share out with students. You
can also currate a range of videos as
recommended resources. So things that are relevant to the class but you may not be
able to get to. You can say, “Hey, here’s this great playlist of videos with lectures from people from all over the world, feel free to check it out or feel free to look at this if subject matter “X” was of interest.” And then finally, you can also use it to curate course artifacts. That if you encourage your
students or if you start to develop projects where they’re going out and
they’re creating videos on YouTube, talking about their experience in the
course or talking about research that they’ve done, doing
video presentations, you can also create a playlist so you
can pull that all together so students can see one another’s work. Another thing you can do using YouTube is
create a course trailer. It’s really kind of a sneak preview of what your course is about. One of the reasons you would do this is to share with potential students. You, sometimes get increase from students say, “What’s this course about?” or “Can I get more details?” Well you can really create a video to
say here’s what my courses about. A two- to three-minute video could
really pull in a student to get a full sense of what your course is. Esspecially, if it’s a course that generally is taught in a lot of sections. How do you distinguish your own course from the 15 other course sections of that subject matter. It also allows you to provide an engaging course introduction. Right, when students sign up for class, really all they have to go on is 500 characters of a very generic description. Well here’s
your opportunity to really pitch and provide a a sense of how this course is set up, what students
learn, how they learn it. A really good clear sense about the
course which of course prepares students for when they get into the course, they
know what to expect. And again going back to sharing
your enthusiasm for the topic. This is an opportunity for you
really show why this course is great and why you enjoy
teaching it, and provide that to that potential
students or the students that have enrolled in your course. In the the final of
these five reasons–there’s plenty of other reasons but these are just the top
five then I came up with– is you can track your content usage. So this is really good feedback. So what you could do as you can see how often your videos have been watch and that’s really useful because of course, if you have a certain
amount of students and the amount of times it’s been watched
above or below that number, that tells you what may or may not be going on. You get a certain amount of analytics around the video usage, which
will be really useful for figuring out did they look at i,t how long did they
look at it. You also can find out what the average duration your video has been watched. So if you
have a 10-minute video and the average duration is six minutes, then you know there
might be a lot of people that didn’t watch the full video. Again, it gives you feedback. It gives you
an opportunity to figure out what was done with the material. We don’t really get this when we are
dealing with books or articles or things that we hand
out to the students. We don’t even know if they’ve opened the
book. You know there’s ways we can assess this but here we can know well if I’ve got 10 students and the average duration was six minutes, then there are definitely students who
didn’t watch this. And then finally, you can find out other details about how
people interacting with your content. So again
you might be able to get feedback from comments or likes or other ways in which people
looking at that content. That’ll help you think about its usefulness or help you learn about
how students are interacting with it. So thank you for watching, by all
means please let me know how are you
using YouTube for your courses. And you can definitely let me know by providing comments below or tweeting them to @leaton01 or make your own video response and
share it with us. So thanks again and hopefully you found this video useful.

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